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Creative Strategy Generation by Bob Caporale

Creative Strategy Generation - cover

Successful strategies must have one key element to produce spectacular results for your business—originality. However, pure ingenuity can be hard to produce in the noise of derivative ideas and worn-out processes drowning out fresh progress—which is why you need Creative Strategy Generation to help guide you through tried-and-true business practices in a fresh, new, and exciting way.

The author’s diverse talents as an executive leader and a musical performer, composer, and songwriter shine through in a pitch-perfect mix of mind expanding theory and practical techniques to help you unlock the artistic strategist inside you. Whether you work in a B2B or B2C company, this proven approach can boost your strategic influence and track record, as it has for the author and the many companies he has worked with.

Read the first chapter!

For more info, visit http://www.composingstrategy.com

Or you can order your copy from Sequent Learning Networks to receive a code for exclusive downloadable content and music by the author!


If Strategic Planning Makes You Yawn, Meet Bob - Yahoo! Small Business

3 Books Small Business Owners Should Read - Web.com Small Business Forum

Creative Strategy Generation Reveals the True Art of Planning - Small Business Trends